Engaging Virtual Teams through Gamification with Olga Karanikos

The Power of Company Culture in Driving Sales Success

In this episode of From Pain Point to On Point, host Brittney Moseley interviews Olga Karanikos, Chief Marketing Officer at SalesScreen, to explore the critical role of company culture in enhancing employee engagement, collaboration, and retention.

Karanikos highlights how fostering a supportive and connected workplace is essential for productivity, especially in roles like sales that can often feel isolating. A culture that encourages open communication and teamwork not only boosts morale but also drives better performance and results. "Happy people lead to greater results. If you're giving them a company culture they are proud to work for, it makes all the difference," she explains.

The discussion also emphasizes that people work for people, reinforcing the importance of human connection within teams. By prioritizing culture, organizations can bridge gaps, break down silos, and create an environment where employees feel valued, connected, and motivated to succeed.